Domino's to add 300 outlets by 2010-'11

Global fast food chain Domino's Pizza plans to add another 300 odd outlets in India by end of 2010-'11 at an investment of Rs 200 Crore, while it undertakes a brand repositioning exercise. The company has 207 outlets at present spread across 45 cities and would be taking the number of total outlets to 500. According to a report in the Financial Chronicle, during last four months, the company has opened outlets in Jammu, Panipatt, Surat, Baroda, Nashik, Trivandum, Meerut and Patiala. While 65 per cent of its revenue comes from home delivery service, around 35 per cent is from sales 'in premise'.